Who to coach and train?
Those of you who are regular readers of this blog will know I am a big fan of Edward Ludbrook. Of all the books on network marketing, I find Ed’s to be some of the most useful. Coaching is probably the term you’ll hear him say more than any other if you attend one of his seminars, or listen to one of his CDs, but what does coaching really mean and why is it so important?
Coaching is the key to building a strong network, and in turn a residual income. When people join Kleeneze, or any other network marketing business, they will be lacking in certain skills and experience depending on their background. It is our job as leaders to ‘coach’ them, to develop their confidence by helping them to become compentant at the business.
When we are new, we must accept that we do not have all the knowledge and skills. As Rob Forster says we must ‘be teachable’. We learn over time by attending meetings, reading books, and listening to CDs. In short we learn from the mistakes of others so we do not make those same mistakes ourselves. The system in place has been refined over many years, so by learning and following the system we can avoid those mistakes and take a shortcut to success.
The number one shortcut to success is through coaching. Whatever level in the business you are at, you are more experienced than your downline. Therefore you can coach them and help them become more successful. Remember though, your time is precious so you need to be working with your serious people.
Who is serious?
If you have a number of people in your team, it can be difficult to know who you should be spending the most time with. There is however a simple and effective way of knowing which ones are worthy of your time… Work with the ones who work with you! You’ll know the serious ones because they will be calling you, not waiting for your calls. They will be responding to emails and ITS messages. They will be attending the meetings.
Yes, of course you should support everyone in your team. However, it will become clear very quickly which ones are serious about building a business if you don’t pick up the phone for a while – the serious ones will be calling you and asking for your help, those are the ones who will become successful by following your coaching… Work with them and you’ll build a massive business.