Conference review
Wow!
Of all the conferences I’ve been to so far, this one topped the lot. There was so much news I’m only going to give the basics here and follow up with separate posts for each item over the next few days, but rest assured Findel are set to take their new Kleeneze business to the next level and beyond.
The news in brief
With the backing of a £600 million PLC behind them, Kleeneze are launching new incentives to increase brand awareness and customer service. There will be a £1 million investment in additional stocks which, along with Findel’s logistics expertise will keep the in-stock levels at or above their current and impressive level of 98.6%. A further £1 million is being spent on brand awareness including sponsorship of the television program How clean is your house? Kleeneze are sponsoring the entire series which will run later this year.
To help with sponsoring, and to get new distributors off to the best possible start with 200 catalogues, a new ’super’ business kit has been announced. With immediate effect, the new kit which adds 150 cats to the regular business kit will be available for just £125. This is a massive discount on the current cost of starting and will run as a 3 month trial.
The business manual is also being rewritten, and the service centre will now be relaunched with Kitbag moved up to Manchester. This will mean that the entire Warmley site will now be solely dedicated to serving us.
The conferences are also changing. The European conference is being moved back to the autumn, which means that this year there will be TWO European conferences… Cannes in June, and another to be announced at the annual sales conference on June 23rd. The 2008 Kleeneze International Conference has been announced as Thailand. The destination looks amazing and I’ll post more details very soon.
If all that wasn’t enough, the car incentives have changed too! The Mini Cooper’s are staying, but the BMWs have been changed to gorgeous Jaguars, the Porsche Boxster changes to a Jaguar XK8, a new car incentive is added for Master Distributor… an Aston Martin V8 Vantage! And if that wasn’t enough, the Ferrari has now changed to a much more refined Bentley Continental GT. All the cars were driven in to the arena during the conference to thunderous applause. Now there really is something for everyone to aim for at all levels of the payplan.
Of course there was also some great training, great recognition, with 2 Mini Coopers given away, and the chance to mix and mingle with all of the top distributors. A great day was had by all and I’m sure everyone who went is now fired up and ready to go.
If there was one feeling that I think everyone who attended came away with it would be this; that the Kleeneze business opportunity is primed and ready to explode. With the backing and logistical expertise of Findel, and the vision and motivation of the network, this business will skyrocket in 2007 and beyond. Set your goals, make a plan and enjoy the ride!